Steve and Rebecca Pierce Oral History Interview, July 26, 2018
From Christoffer Petersen
Steve and Rebecca Pierce are the owners of Alpha Beta Hops, an organic hop farm in Ashland. In this interview, the Pierces talk about setting up the farm, moving to Ashland in the 1990s, and their foray into growing hemp. They also discuss the challenges to smaller hop growers, the cannabis industry in Southern Oregon, the impact of state regulations on cannabis growers, and the increase in industrial hemp growers.
This interview was recorded to audio only and conducted by Tiah Edmunson-Morton on July 26, 2018 at the Pierce residence in Ashland, Oregon. It is a component of the Oregon Hops and Brewing Archives Oral History Collection (OH 35), Special Collections and Archives Research Center, Oregon State University Libraries.